In development: The Ramm 002 Loafer

For our launch in January 2019 we introduced the Ramm 001 derby. A classic derby was the first Ramm footwear design because we know this tried and true pattern would adapt to every season, wardrobe and occasion. It is the benchmark from which we would develop the Ramm footwear range.

Apart from a classic derby, our next favourite shoe to wear is a good loafer. A penny loafer to be precise. Its cool, classic, preppy, mod and trendy all at the same time. It's all about proportions, a good last shape and a lightweight and flexible construction. We're currently still in prototype stage, but we think we've got a new favourite in the making.

The illustration here is just a starting point. We are developing a new lightweight expanded rubber sole design that will give this shoe its life and outstanding comfort. This is the shoe we want for our commute this summer!

We are also now fundraising with Indiegogo to support the development of this new style and to propel Ramm footwear forward into the world of PHYGITAL retail (PHYGITAL = Physical + Digital). You can be an early adopter and pre-order a pair of the new Ramm 002 by supporting our campaign: Ramm footwear: Innovate or Die at Indiegogo. Click the link to learn more:

https://igg.me/at/Xt8Xii5tSso/x/20621021

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